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Vivox Inc., a venture-backed company in Natick making voice-over-Internet software for games and social media , has taken a $2 million financing from NBC venture arm Peacock Equity, according to a press release Peacock issued Tuesday.
Vivox’s existing investors – Benchmark Capital, Canaan Partners, GrandBanks Capital and IDG Ventures – put $6.8 million into the company in February. They did not participate in the new round, a Peacock spokesman said. GrandBanks is the only Massachusetts firm in the group, with headquarters in Wellesley.
The new financing brings Vivox’s total venture funding to at least $21.6 million. Vivox CEO Rob Seaver declined to say how the investment was structured but said the existing investors supported the deal fully. “We had an opportunity to bring in a strategic that has significant potential benefits for the company,” he said. Peacock will not take a board seat with the investment.
New York-based Peacock, which is a division of GE Capital’s Media, Communications & Entertainment business and NBC Universal, manages a $250 million fund launched in April 2007.
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