
Oneforty Inc. is putting down roots in Cambridge.
The Twitter app store company is moving in this week to semi-permanent digs, occupying a couple thousand square feet in the same Central Square office building in Cambridge as Conduit Labs Inc. Oneforty had been incubating since its founding last year, in shared space at SHIFT Communications LLC, a public relations firm based in Boston’s Brighton neighborhood.
The young startup has gotten plenty of attention from West Coast entrepreneurs, developers and investors, but founder and Twitter celebrity Laura Fitton said she has no intention of pulling up stakes. Oneforty has a two-year lease in Central Square, and the company plans to stay in the Boston area for the long term, she said.
Oneforty closed a $1.85 million Series A round in January from investors including VCs Flybridge Capital Partners and Javelin Venture Partners, and angels Dave McClure and Roger Ehrenberg.
San Francisco, home to Twitter Inc. itself, is the epicenter for application development on the social microblogging service, but being in Boston helps Oneforty’s credibility with far-flung clusters of Twitter application developers in cities like London, New York, Toronto and Washington, DC, Fitton said.
“Sometimes it’s really nice for people to know we’re not in the Valley mindset,” Fitton said. “If we were out there we’d be perceived as yet another Valley insider.”
Fitton said with only a handful of employees, the square footage at the company’s new digs is greater than what she needs now, but she plans to share the space with guests from other fledgling startups. “The idea of constellations and clusters of startups is really interesting,” she said. Sharing space and talent with other startups is something she learned to appreciate at Techstars, where she was one of nine companies in the incubator’s inaugural Boston class last year.
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