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Friday, April 10, 2009
The Pitch
Zingr Communications tackles text message marketing
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Zingr Communications LLC
Headquarters: Manchester, N.H.
Employees: 4
Founded: 2008
Web: www.zingrcommunications.com
E-mail: mark@zingrcommunications.com
Phone: 603-396-6792
The Pitch: Zingr is seeking $600,000 in funding
PITCHING THE TECHNOLOGY
Zingr makes a software-as-a-service product that enables businesses to perform targeted marketing via text messages. The company says the opt-in subscriber service is intended to make targeted, SMS-based marketing quicker and easier. The company says it plans to partner with e-mail marketing businesses looking for a new service to differentiate themselves from other marketing agencies. Zingr says it is also developing another product that would allow businesses to target consumers geographically, allowing them to take advantage of nearby deals.
PITCHING THE PEOPLE
Who is on the management team? Mark Haddad, president, former regional sales director of Graphisoft U.S. Inc., former manager of product marketing groups at Autodesk Inc., and former military adviser for the U.S. Department of State; Corey Hamilton, vice president of technology; Matt Foster, product management director.
Have executives been involved in a cashout prior to this venture? No.
Who is on the board of advisers? Emile Haddad, owner of a New Hampshire McDonald’s franchise; and Karen Sandhofer, software company human resources executive.
PITCHING THE BUSINESS
How much money is being sought? Zingr is seeking $600,000.
What partnerships, collaborations or affiliations are already in place? Last week, Zingr took up residency at the Amoskeag Business Incubator, a nonprofit, Manchester, N.H.-based organization providing office space and technical assistance to early-stage companies with an eye toward stimulating the local economy and encouraging job creation.
List any federal or state grants, contracts or awards received: None.
What’s the market size being pursued? Zingr describes its target market as the 1.3 billion mobile phone users worldwide.
Who are the likely competitors, direct or indirect? The company cites online behavioral marketing agencies such as Bedford, N.H.-based Jittergram Inc., Distributed Networks and Air2Web Inc. as competition.
Is the company profitable? No.
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