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Print Edition StoriesFriday, March 13, 2009
The Pitch
CogniScent looks to beta test odor test product
By Mass High Tech staff
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CogniScent Inc.
Headquarters: North Grafton
Employees: 6
Founded: 2002
Web: www.cogniscentinc.com
E-mail: hugh.greville@cogniscentinc.com
Phone: 978-395-1695
The Pitch: CogniScent is seeking funding for beta testing and market penetration.
PITCHING THE TECHNOLOGY
CogniScent Inc. develops and sells portable, handheld ambient air sensing products intended to provide real-time detection of odors that cause health and environmental problems. The company says it is focused on products detecting toxic chemicals and mold. In addition to detecting health risks, the technology can create building histories and improve the economics of inspection and abatement, the company says.
PITCHING THE PEOPLE
Who is on the management team? Hugh Greville, CEO; Joel White, vice president of technology; John Kauer, chief scientific officer.
Have executives been involved in a cashout prior to this venture? No.
Who is on the board of advisers? CogniScent has not formed an advisory board.
PITCHING THE BUSINESS
How much money is being sought? Cogniscent says it is seeking $750,000 to pay for beta testing and market penetration of its ScenTrak odor-sensing products.
What partnerships, collaborations or affiliations are already in place? None.
List any federal or state grants, contracts or awards received: The company says the odor-sensing technology was developed under an explosives detecting project at the Defense Advanced Research Projects Agency, and funded by Department of Homeland Security Broad Agency Announcement Phase 1 and 2 grants, and several Small Business Innovation Research Phase 1 and 2 grants. It’s currently funded by DARPA’s “real nose” project, an attempt to create an artificial chemical detector as sensitive as a real nose.
What’s the market size being pursued? CogniScent estimates the indoor air quality and toxic chemical detection markets to be more than $100 million.
Who are the likely competitors, direct or indirect? The company says its competition comes from companies that make moisture meters, particle size counters and infrared cameras, including General Electric Co.’s Billerica-based sensing division, BW Technologies Ltd., Fluke Electronics and others.
Is the company profitable? No.
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