Morse Barnes Brown and Pendleton
Digg icon reddit icon Stumbleupon icon
Print Email     Print Edition Stories

Tuesday, July 29, 2008

Searchandise Commerce relaunched with $7.5M in Series C

By Mass High Tech Staff


The navigational tools company formerly known as Guidester Inc. has changed its name to Searchandise Commerce, shifted its focus to search-based e-commerce, appointed several key positions and relaunched with $7.5 million in third round funding.

Financing for the Beverly-based company was led by new investor Cloquet Capital Partners LLC, with additional funding from returning investors DFJ Gotham, Milestone Venture Partners, Wheatley Partners, Inflection Point Ventures and Tim Draper. The additional funds should grow marketing and sales, the company said.

Searchandise Commerce offers a product ad network and uses a cost-per-click system of placing searches on the company’s SearchNet network of comparison shopping engines and retailers.

Among the company’s announced appointees are president and CEO John Federman; Laurence Stock as chief operating officer, formerly of eStara, which was bought by ATG; Nancy Lieberman, also from eStara, as vice president of marketing; and former Google Inc. partner development manager John Kennard, hired as business development director.




 

Digg icon reddit icon Stumbleupon icon
Contact Editor Latest News

Comments

Please Login/Register to post comments.

No comments have been added or approved.

On the MHT blog now

Bill Gates, Ray Ozzie, Microsoft execs patent 'personal data mining'

By Todd Bishop TechFlash Bill Gates, Ray Ozzie and a bunch of other heavy-hitters from Microsoft are named as inventors on a newly issued patent for a "personal data mining" system that would analyze information and make recommendations with the goal of aiding a person's decisions and improving quality of life. The patent was issued this week, based on a September 2006 patent application. I...

Read More

Boston University - MS MBA
Most Popular Stories
EmailedViewed
Stay Informed
Check which newsletter you'd like to receive.
TechFlash (Daily)
FinanceFlash (Daily)
BioFlash (Daily)
GreenFlash (Weekly)
Startup Report (Weekly)
Breaking news, MHT events, local announcements
RSS feeds
Your email:

Affiliate publications: ACBJ.com, Boston Business Journal, Bizjournals.com, Portfolio.com, Wired.com

Web Site Developed by Neptune Web, Inc.

Use of, registration on, this site constitutes acceptance of our User Agreement. Please read our Privacy Policy (updated) A publishing partner with Portfolio