Punchbowl Software Inc. looks to bring funds to its party

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Headquarters: Natick

Employees: 4

Founded: 2006

Web: www.mypunchbowl.com

E-mail: info@punchbowlsoftware.com

Phone: 650-814-3393

The Pitch: Punchbowl is seeking $3 million to 4 million

Pitching the technology

Punchbowl Software runs MyPunchbowl.com, a website where users can plan and organize various stages of parties and events. The site offers users a workflow-based approach covering everything from picking a date to online invitations and organizing the products and services organizers need for an event. MyPunchbowl.com is intended to offer users an easy-to-use interface that takes them through every aspect of party planning. The company said its edge is in the site's unique interface, mixed with the its ability to insert commerce during the planning process. The site also allows party planners and guests to collaborate on a time and date, create Google maps of the party location, and discuss the party on message boards. The company generates revenue through partnerships and advertising from large and small companies, including caterers, DJs, party supply companies, and online gift companies.

Pitching the people

Who are the company's founders? Matt Douglas, formerly of Adobe Systems Inc. and Bose Corp.; and Sean Conta, formerly of Bose and Innoveer Solutions Inc.

Who is on the management team? Matt Douglas is CEO of Punchbowl and Sean Conta is COO.

Have executives been involved in a cashout prior to this venture? No.

Who is on the board of advisers? Don Dodge of Microsoft Corp.; Michael Roft of PNC Equity Partners; Dharmesh Shah of HubSpot Inc.

Pitching the business

How much money is being sought? Punchbowl is seeking $3 million to 4 million for hiring, marketing and partnership development .

What partnerships, collaborations or affiliations are already in place? Boston.com has licensed Punchbowl's product for use on its site.

List any federal or state grants, contracts or awards received: MyPunchbowl.com was named one of PCWorld Magazine's "25 Websites to Watch" in June.

What's the market size being pursued? Punchbowl describes its market as more than $100 million.

Who are the likely competitors, direct or indirect? Evite is Punchbowl's main competition, according to officials.

Is the company profitable? No.

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