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IdeaPaint: New England’s only cool entrepreneurs

A list like this is probably biased against the tech community, and almost certainly biased against the non-Silicon Valley tech – only one New England startup made it into Inc. magazine’s “30 under 30: America’s Coolest Young Entrepreneurs.”

IdeaPaint — the only cool kid amongst you slovenly nerds — is the brainchild of three Babson alumni: John Goscha, Jeff Avallon and Morgan Newman. The startup, founded in 2002, makes paint that turns any wall surface into a whiteboard. The three started working on the company in Babson’s entrepreneurship program.

Among the other winners are a handmade belt company whose key innovation seems to be cheap, Vietnamese labor; and an email newsletter that tells guys what stuff to buy. That last one is preparing to launch “brief restaurant video tours aimed at helping guys familiarize themselves with a restaurant so they can act like they’ve been there before, and, in turn, impress a date.”

So for those of you trying to build robots or revolutionize transportation or cure diseases, it’s possible you’re working too hard.

Posted by Brendan Lynch

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