
Subscriber Demographics
| Readership: | |
|---|---|
| Print Circulation: | 18,000 |
| Demographics: | |
| Average Age: | 49 |
| Top Management: | 45% |
| Owners/partners: | 44% |
| College grad/Advanced degree | 89% |
| Influence purchase/lease of any service | 84% |
| Influence purchase/lease of any product | 85% |
| Company size: | |
| Less than 100 employees | 68% |
| 100-999 employees | 19% |
| 1000 or more employees | 11% |
Source: Readex Subscriber Study 2005, BPA Audit 2007




